SOCIAL MEDIA
Most municipalities recognize that being active on social is not only essential for staying in touch with locals, residents and businesses, but also for growing a dynamic community.
Managing your social networks is a lot of work. It takes time, resources, and social media expertise that most communities don’t have.
Our Social Marketing Solution is designed to help you gain the social exposure your community needs, improve engagement, and increase web traffic.
Take Control Of Your Municipality's Story
With over 69% of U.S. adults using at least one social media site, spending on average 2.5 hours on social networks and social messaging every day, someone is talking about your municipality. Make sure that your story is correct by staying relevant with you social media. AVT Communities helps you to maintain a solid presence on social media so that when your residents and stakeholders go looking for you, you’re there.
Consistency
It's one thing to post, its another thing to post consistently. AVT Communities works to not only ensure you're on social media with a strong presence, but that you're there consistently, establishing your relevance, credibility, and approachability as a municipality.
Reach Your Residents Where They Are
It's not just young people, more and more of your residents, across all age groups are using social media, which is why your municipality needs to have an active presence. On Facebook, the number of users aged 65 and up has doubled since 2012. 41% of U.S seniors now use the social network.
We Track Your Performance
We don't just rely on industry leading trends or guess work. AVT Communities works to gather and understand important stats about your social media so that we can help you create a better strategy and grow your engagement.
WHAT'S INCLUDED
-
Post at least 3 times per week with relevant municipal information
-
Engage your audience with a combination of content which can include articles, engaging posts, current events, and municipal information
-
Ensure all posts are engaging with high-quality images, video, and other eye catching techniques
WHAT'S NOT INCLUDED
-
Anything time sensitive such as emergency communications
-
Anything we need to be onsite for i.e. Facebook Live
-
Respond to social media messages or comments on posts